This is really interesting. I really like it. It's kind of like what we were talking about on the Brave thread for why Mulan works so well. She's sort of in a Gravity situation in that she's about the only lady around, but that's the whole point of the narrative, so you can't just change it and tell the same story. Yeah, I'm glad this idea has a name finally.
Also, it helps me phrase in my own mind why certain movies like (brace yourselves) The Prestige, The Dark Knight, Braveheart, and even parts of LOTR don't work for me. The girl is just "the girl" and if she can't have the guy or if the guy can't have her then she ceases to be important and often dies. Many times she goes away so that the guy can achieve his full potential in his chosen career, which isn't such a terrible story once, but if it happens over and over again it becomes tedious. This "the girl" thing creates an emotional barrier for me from the movie to where I just can't relate to it.
Interestingly, one of the most dude-centric, artsy, important movies of the last five years that happens to be about a male-dominated industry (and was created by one, too) passes this test just fine: The Social Network.
It does make me wonder, though, if there's a similar type of test for Chick Flicks. I feel like movies where the guy is more than a prize and has an arc tend to be stronger. Like Sleepless in Seattle, Breakfast at Tiffany's and When Harry Met Sally. Those seem to stand the test of time better. ... And that was me advocating for more "strong male characters" of all things. Or maybe the general definition of a "Chick Flick" is just a movie featuring women that lacks a male arc. I dunno.