Signs are good for giant robots. Solid, by all accounts - friends have seen it and we're delighted.

I'm ridiculously excited about this.

I mentioned it in the chat, but I was totally lied to by romantic comedies. The first few days are hell, but it's getting better.

Eddie, I've started planning father / son movie nights.

4. INT. BIRTHING SUITE. MORNING.

I think we'll see budgets geared more to break-even at the box office, because at least that's a reasonably predictable metric.

This would probably mean a couple of things:

• More formulaic, safe plots.

• More off-shoring to get the look without the outlay.

• Fewer releases with a focus on tent pole films.

• Even more sequels.

It's not a pretty picture, but the players are losing their profit margin. Until things stabilise more I think most will buckle down (not all, you have to innovate to get out of a slump).

Holy shit. Without physical, they can't forecast sales?

The digital consumption metrics must be massively different, and with the speed of change there must be no solid historical data to use as a base for future projections. You've mentioned long-tail in the past, this indicates that doesn't really exist as we knew it any more.

Talk about watching the industry burn doesn't help - it's a business, profit is king. There must be some serious negotiation with Apple, Microsoft, and Sony about delivering content in to the home to try and rebuild reliable income streams. Netflix provides too much choice to the consumer for basically no risk to them - they don't need to decide between buying that film they know they like, and something they've never heard of - just watch both.

So the effort of wilfully ignoring the issues of STID grew too much.

Fuck this film. Fuck it right in the eye.

I don't know how long animators will have a place in mocap. The facial stuff in avatar was performance capture, and the data is only going to get cleaner and include all the wonderful noise that indicates life.

As someone who will happily sit and lip sync a character to a dialogue track (for the fun of it), it's a bit sad to watch happen. The performances are more realistic, but this little thing I like to do is now less useful.

Joffrey's wedding would be an excellent way to open a new season, plus it finally lets Sansa start her story.

As an aside, Arya is my favourite character by a country mile.

Go home Spork, you're drunk.