Re: An Album Called Leroy: Adventures in Faking This [RELEASED]
I think you have the right idea of submitting stuff to io9 and asking us to tweet and blog and so on. Coulton literally just discovered that someone linked to him on Slash Dot with something that spoke to that community and so got lucky. If you want to reproduce that, then writing something funny, catchy, and geeky will have the best shot at getting attention.
From what I've heard of it, tICPoSteve has some potential to go viral, but writing about something closer to home for the nerds would have a better shot. I think Lewis got attention mostly by covering pop songs, which got the attention of young people searching YouTube for those pop songs. But she also did a song challenge where she wrote one about MySpace, which clicked with people who used MySpace and people who had abandoned MySpace, an audience of millions.
Those college kids Josh and Carson that I found thru you haven't had that level of attention yet, but I bet it's a matter of time before they write something that resonates with their peers. Those guys are fucking amazing (and always have excellent audio, not to harp on this). I've passed them on to 5 other people and bought their album, and I DON'T EVEN LIKE THAT KIND OF MUSIC.
There's no magic formula, but I think humor + volume + a bit of promotion in the Internet's nooks and crannies is way better than slaving away in clubs until Brian Epstein develops a crush on you.
Last edited by Zarban (2013-09-03 20:37:05)
